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That collector put it up for auction this year at Phillips at the Geneva Watch Auction Nine on May 11th and 12th where it sold for a hefty CHF 40,000 (approximately $40,000). Girdvainis later sold it to a private collector friend for $23,000-money that would go on to fund his reboot of iW (International Watch) magazine. I tried to sell it to Zenith for about $12,000 three or four years ago but they didn’t want to buy it.” It had never been worn-literally new old stock. But I hung onto one, an A384 which had an original protectant wrapper that had melted onto the watch. “I sold three of them to the previous Zenith CEO, John Frederic Dufour, who is now at Rolex. “It was one of four Zenith watches that I bought from her in 2003 or 2004 in different conditions and rarities,” Girdvainis says. When it comes to Zenith, it seems all good things come from the attic-several years ago watch journalist and collector Gary Girdvainis got his hands on an original A384 for $500 from a widow who had found it in her husband’s attic in a safe. When he finally told us what he had done, I was very proud of him but also retrospectively a little bit scared of how much he risked at the time.”Īs a result of the anniversary and a renewed interest in watches from the ’60s and ’70s, vintage models of the El Primero have been commanding higher and higher prices at auction. My mother actually suspected he might be having an affair. He would do it after work hours and during that time he was always coming home late.
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It had taken him six months to hide all of the parts and he never told anyone. “Our family knew nothing about what he had done. “My father had actually already retired when Zenith called him to see if he knew anything about the El Primero,” Michel Zermot (Charles Zermot’s son) told the Robb Report.
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